The gaming industry continues to grow and companies are looking to maximize this success by monetizing in various ways. A method that has proven to be very effective is programmatic advertising. because ads within games are very useful for achieving various strategic objectives . for example acting with remarketing to optimize sales. Even if this advertising automation system is still “immature” in gaming. it already shows all its potential and. consequently.
An increasingly widespread and refin use is expect .
You might be interest in: “Bing Ads vs Google Ads: opportunities and advantages for companies” New channels for Programmatic Advertising: TV and africa email list audio platforms Programmatic Advertising is also entering massively into the platforms through which content is seen and/or listen to. such as: TV series. films. music. podcasts. TVs connect to the internet and applications dicat to music and podcasts are increasingly us channels to offer target ads to specific users. who are profil depending on the choices they make directly on the platforms.
The audience that consumes streaming content
Continues to grow and providers of these services are increasingly making use of the data at their disposal to program personaliz advertising . Top of Mind Marketing: how to get to the top of Brand Awareness ELENA BAGLIETTI – 18 NOVEMBER 2022 top of mind marketing: how to get to the top of brand awarenessReading time: 4 minutes Top of mind . the highest step of Aaker’s Brand Awareness pyramid. the maximum level of awareness EU Email List for a brand . Each person mentally links specific brands to their product categories. each association derives from everyone’s personal experience. but some brands have manag to emerge transversally. The blotting paper is Scottex. the adhesive tape is Scotch.