If we told you that you can boost your sales with a humor-based marketing strategy , would you believe us?
We hope so, because it’s real!
That same strategy can create a closer, more emotional connection with your audience and significantly reduce your lead and customer acquisition costs .
It is widely known as humor content . Laughter sells and we have pr Humor Content: oven this on multiple occasions.
Since we started including it in our digital launch and sales campaigns, we have achieved fantastic results.
The rise and virality of humorous content has not been a matter of luck. Let’s do a brief summary to better understand this reality.
The saturation of online content and the constant struggle to stand out among the m sri lanka phone number list illions of daily posts that brands make on social media have forced them to implement this type of marketing strategy.
For many it is daring, while for others it is an infallible weapon to connect, capture and sell more.
We are part of the second group!
Humor is a great ally of marketing and sales
There are no secrets: we have simply been able to capitalize on our audience’s desire to actively learn and entertain themselves on digital platforms.
This humor-based marketing strategy is present in almost all of our campaigns and also in those of our clients.
Thanks to it, we can attract and retain the attention of our target and, above all, capture leads at a practically non-existent cost.
It has also allowed us to multiply the reach and impressions of our organic social media posts during each of the launch campaign phases:
Expectation.
Catchment.
Live training (releases).
Sale.
Today we tell you how we have used this marketing strategy in one of the largest launches of what is a personal brand? [examples] the Convierte Más group and how it has helped us to invoice thousands of dollars at zero cost.
What exactly is humor content and why is it crucial to attract, convert and retain your audience in today’s digital landscape?
Let’s cut to the chase: humorous content involves the creation and distribution of posts tha cz lists t use humor as their primary means of communication.
Multiple pieces can be created: from memes to funny videos or clever posts on blogs, emails and social networks.
What is humor content ?
Humor content seeks to entertain, surprise, educate and ultimately, emotionally connect with the audience.
The last step is essential, because the explosion of strategic conversions depends on it.
Why should it not be missing from your own launch and sales marketing campaigns?
Because people don’t just want to consume social media to study or consume sales-oriented content.
Data reveals that they are also eager to have fun and be entertained. A survey conducted by Oracle revealed that “91% of people around the world prefer brands to be fun.”